1. In what ways does your media product use, develop or challenge forms and conventions of real media products? (i.e. of film openings)

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2. How does your media product represent particular social groups?

I have compared our media production main character to Freddie Cruger from “Nightmare on elm street” this is because both characters dress in a similar style and are seeking revenge for wrong doings and both our psycho killers.

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3. What kind of media institution might distribute your media product and why?

Our production company is called StandHardProduction we chose this name because it is a metaphor of how we planned to stand as a team and try to overcome problems together. Are logo is just a standard logo with SHP in a circle, this was chosen as it is a basic logo so it’s more recognisable for the audience. There were many roles to fill in are small group so some of us had to take on 2-3 roles. my role was creating the tittles and storyboards these where to be completed before the production started to give us an outline and titles complete before editing took place. Other tasks such as filming and editing where done by liam oliver and connor page(senior editor) as i was the junior editor and fran was in charge of misc on scene; everything seen on camera. As a production company we had to create a cast what suited the roles.. these actors where Connor Page as the murder, Heather Steele as the victim, Liam Oliver as yob and William Page as the stunt double this was shown in the opening titles in what we thought was the most important to the audience for example; we started with the cast as they appeared in the opening as the audience could connect to the characters and know what actor is playing which role down to irrelevant things the audience might not be interested in e.g. the stunt double which is the last title credit. An idea i have had for a distributor is Anchor Bay Entertainment this is because it has distributed low budget films such as " I spit on your grave" and "the kings speech" i think this is a good choice as the kings speech was a very successful film and i spit on your grave is a low budget horror like our film so it could be distributed in the same way . We could raise money for it by firstly investing our own money into the film, or contact local investors as this is the best way to raise money but in exchange their brand would have to somehow be included into the film you could also get a sponsorships from a large business such as McDonalds or debut the production at large conventions such as Comic-Con.

4. Who would be the audience for your media product?

Relentless Possibility is a film made for the male audience at the age of 18-30 years old. Not hugely popular but has a small circle of friends which gets up to many different types of activity’s but mainly on the artistic side. They would buy clothes from online shops and wear things what make them stand out and buy albums from shops like hmv and also online. When they go to the cinema they pick the horror genre as it gives them an adrenaline rush and they like seeing blood, gore and psychologically disturbing things. They would watch shows about vampires such as true blood and while watching tv would mainly be on the music channels. This film could also be chosen for young couples looking for a jumpy movie.

5. How did you attract/address your audience?

We stuck to the conventions of the horror genre by using low key lighting to make the opening feel more sinister, have eary background music which contrasts with the shots to make them creepier, we created a battle of good vs. evil, the good character being the victim like in most horrors leading to death and the evil character being twisted in the mind. T
We used digetic sound to add realism and also a mix of foli art to make it sound more scary.
We Also attracted audiences in many different ways (these are Facebook , YouTube, Rough cut viewings
Facebook , not long after forming our group StandHardProductions
we created a Facebook group to show awareness. This is to show progression
through are production, post videos and information and most importantly
get feedback from the public on how to improve are videos
Facebook , not long after forming our group StandHardProductions
we created a Facebook group to show awareness. This is to show progression
through are production, post videos and information and most importantly
get feedback from the public on how to improve are videos

Here is a link to the page
http://www.facebook.com/home.php?#!/home.php?sk=group_139347546114394&ap=1

We also have created a YouTube page. This is where the videos first hits the internet, we have subscribers who follow us and sometime give us feedback.

Here is a link to the page
http://www.youtube.com/user/StandHardProductions
We shared a rough cut with our media class to give them an idea about are opening and to collect feedback about ways we could improve are opening to make it more appealing.

6. What have you learnt about technologies from the process of constructing this product?

i have learnt during the production a variety of new skills. Including using video editing software (adobe premier pro and adobe affect effects)
Here is a screenshot of me using adobe affect effects to create the titles for the film.
I found this difficult at first as it was the first time of me using this software. I was taught how to use it with help from Connor page and online videos.

Here is a screenshot of me using adobe premier pro. I help make a rough cut of our final video by deciding what clips looked best where and where the titles took place.
I found this difficult also because it is the first time using the software properly as juno was a entire group effort and didn’t have to rely on myself as much.

This is the first time i have started blogging and at first i found it difficult but over time i have learnt how to add images, embed video’s and use colour and text to make my work stand out , Here are some printscreens of my work i have uploaded onto the blogs both me using the writing functions on it and what the final blog looks like

here is a printscreen of our youtube home page,this is my second time using youtube profile as i have a personal account aswell, i have learnt how to embed videos from youtube into my blog so they show up without having to click anything. this was useful as not the examiner can now view things without going onto other pages

7. Looking back at your preliminary task (the continuity editing task), what do you feel you have learnt in the progression from it to full product?

during the last year i have learnt alot since the start of our preliminary task to the finish of are main project.we used the school cameras for our perliminary and soon decided to change to a better high quality camera ( Nikon D90 SLR ) firstly increasing are knowlegde of the film industry itself and secondly learnt how to use a camera and all the basic camera shots,angles and movements so are final production can be of top standards . a good example of this is when we produced are perliminary exercise as we had to include 3 key camera angles ( shot/reverse shot, match on action , 180 degree rule) this was to test are knowledge and get to grips with the technology we was using ,here is a print screen of us using the shot/reverse shot as this is the only video we created with digetic audio

Another good example of camera skills we have learnt is during the juno task how to use match on action so the entire piece flows when shots cut and to maintain continuity, this was made possible by editing using "adobe premier pro". This technique could not be used in are final piece as there was no dialogue between characters. we used simple camera movements like panning and more advanced like are POV shots in are final production final using the 180 degree rule, this was used throughout all of our productions so characters and object just didn’t flip around on randomly on screen.

during our time on the course we learnt how different colours were used for different meanings, this is shown in our final production as are main villian is dressed in black for evil and the girl is holding a red handbag to alert danger. music is also important to the opening of a film as it sets the tone for the film. we used "possibility" to create a creepy eary feel to the production. We have used film editing software to create a final piece and used techniques like slow motion to create enigma.
Overall i have enjoyed my time on the course and got to know my group through the time. i have learnt how to meet deadlines as its crucial to teamwork and I’m proud of the final production